192 Must-Know Hotel Statistics and Travel Trends in Phuket, Thailand for 2025

Discover the most compelling hotel statistics and travel trends in Phuket for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 192 key statistics and travel trends offers valuable insights into Phuket's dynamic hotel scene. Backed by data from 4,965 hotels, 360,104 traveler reviews, and 736,886 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Phuket

Top Hotel and Travel Statistics for Phuket

  • There are 4,965 hotels operating in Phuket.
  • The average hotel rating in Phuket is 8.10, based on 360,104 reviews.
  • Travelers can expect to pay around $141 per night for a hotel in Phuket.
  • If you're looking for the best month to visit Phuket by rating, it's September with an average rating of 8.54.
  • If you're looking for the cheapest month to visit Phuket, it's May with an average price of $103.
  • The least popular month to visit Phuket is October, attracting only 7.0% of visitors.
  • The most popular month to visit Phuket is January, attracting 10.7% of visitors.
  • Friends are the most satisfied travelers when visiting Phuket, rating their stays at 8.39 on average.
  • Families are the least satisfied travelers when visiting Phuket, rating their stays at 8.06 on average.
  • Hotel prices in Phuket peak in January, with an average price of $166.

Hotel Availability and Types in Phuket

Number of Hotels

  • There are 4,965 hotels in Phuket.

Distribution by Star Rating

  • Phuket has 47 hotels with a 1-star rating, accounting for 0.9% of all hotels.
  • Phuket has 515 hotels with a 2-star rating, accounting for 10.4% of all hotels.
  • Phuket has 1,109 hotels with a 3-star rating, accounting for 22.3% of all hotels.
  • Phuket has 933 hotels with a 4-star rating, accounting for 18.8% of all hotels.
  • Phuket has 996 hotels with a 5-star rating, accounting for 20.1% of all hotels.
  • We also have 1,365 hotels with an unknown star rating in Phuket, accounting for 27.5% of all hotels.
  • The average price of a hotel in Phuket is $141 per night.
  • The average price of a 1-star hotel in Phuket is $48 per night.
  • The average price of a 2-star hotel in Phuket is $40 per night.
  • The average price of a 3-star hotel in Phuket is $78 per night.
  • The average price of a 4-star hotel in Phuket is $153 per night.
  • The average price of a 5-star hotel in Phuket is $290 per night.
  • The average price of a hotel in Phuket with an unknown star rating is $202 per night.
  • There are 1,114 hotels in Phuket priced in the $0-$50 range, accounting for 43.7% of all hotels.
  • There are 665 hotels in Phuket priced in the $50-$100 range, accounting for 26.1% of all hotels.
  • There are 359 hotels in Phuket priced in the $100-$200 range, accounting for 14.1% of all hotels.
  • There are 299 hotels in Phuket priced in the $200-$500 range, accounting for 11.7% of all hotels.
  • There are 69 hotels in Phuket priced in the $500-$1000 range, accounting for 2.7% of all hotels.
  • There are 44 hotels in Phuket priced in the $1000+ range, accounting for 1.7% of all hotels.
  • The average price of a hotel in Phuket in January is $166.
  • The average price of a hotel in Phuket in February is $149.
  • The average price of a hotel in Phuket in March is $113.
  • The average price of a hotel in Phuket in April is $110.
  • The average price of a hotel in Phuket in May is $103.
  • The average price of a hotel in Phuket in June is $110.
  • The average price of a hotel in Phuket in July is $119.
  • The average price of a hotel in Phuket in August is $117.
  • The average price of a hotel in Phuket in September is $116.
  • The average price of a hotel in Phuket in October is $107.
  • The average price of a hotel in Phuket in November is $130.
  • The average price of a hotel in Phuket in December is $155.

Hotel Ratings and Reviews in Phuket

Number of Reviews

  • We've collected 360,104 reviews for hotels in Phuket.

Review Distribution by Traveler Type

  • There are 6,904 reviews from business travelers in Phuket, accounting for 1.9% of all reviews.
  • There are 142,703 reviews from couples in Phuket, accounting for 39.6% of all reviews.
  • There are 85,640 reviews from families in Phuket, accounting for 23.8% of all reviews.
  • There are 12,523 reviews from friends in Phuket, accounting for 3.5% of all reviews.
  • There are 33,742 reviews from group travelers in Phuket, accounting for 9.4% of all reviews.
  • There are 65,408 reviews from solo travelers in Phuket, accounting for 18.2% of all reviews.
  • There are 13,184 reviews from travelers with an unknown type in Phuket, accounting for 3.7% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Phuket in 2025 is 7.72, based on 165 reviews.
  • The average rating for hotels in Phuket in 2024 was 8.11, based on 125,206 reviews.
  • The average rating for hotels in Phuket in 2023 was 8.10, based on 129,831 reviews.
  • The average rating for hotels in Phuket in 2022 was 8.30, based on 77,226 reviews.
  • The average rating for hotels in Phuket in 2021 was 8.61, based on 11,501 reviews.
  • The average rating for hotels in Phuket in 2020 was 8.24, based on 16,175 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Phuket is 7.60.
  • The average rating for 2-star hotels in Phuket is 7.92.
  • The average rating for 3-star hotels in Phuket is 7.99.
  • The average rating for 4-star hotels in Phuket is 8.19.
  • The average rating for 5-star hotels in Phuket is 8.24.
  • The average rating for hotels in Phuket with an unknown star rating is 8.33.

Average Ratings by Traveler Type

  • The average rating for business travelers in Phuket is 8.29.
  • The average rating for couples in Phuket is 8.08.
  • The average rating for families in Phuket is 8.06.
  • The average rating for friends in Phuket is 8.39.
  • The average rating for group travelers in Phuket is 8.14.
  • The average rating for solo travelers in Phuket is 8.18.
  • The average rating for travelers with an unknown type in Phuket is 8.37.

Best Months to Visit by Ratings

  • The average rating for hotels in Phuket in January is 7.87.
  • The average rating for hotels in Phuket in February is 8.06.
  • The average rating for hotels in Phuket in March is 8.13.
  • The average rating for hotels in Phuket in April is 8.26.
  • The average rating for hotels in Phuket in May is 8.41.
  • The average rating for hotels in Phuket in June is 8.41.
  • The average rating for hotels in Phuket in July is 8.35.
  • The average rating for hotels in Phuket in August is 8.38.
  • The average rating for hotels in Phuket in September is 8.54.
  • The average rating for hotels in Phuket in October is 8.46.
  • The average rating for hotels in Phuket in November is 8.26.
  • The average rating for hotels in Phuket in December is 8.09.

Seasons in Phuket

The seasons in Phuket are determined by the percentage of reviews for each month.

Low Season in Phuket

  • June (7.4%)
  • September (7.2%)
  • October (7.0%)
  • November (7.6%)

Shoulder Season in Phuket

  • April (8.4%)
  • May (7.9%)
  • July (8.1%)
  • December (8.5%)

High Season in Phuket

  • January (10.7%)
  • February (9.4%)
  • March (9.2%)
  • August (8.6%)

Hotel and Travel Statistics for Family Resorts in Phuket

Top Hotel and Travel Statistics for Family Resorts in Phuket

  • There are 307 Family Resorts operating in Phuket.
  • The average rating for Family Resorts in Phuket is 8.24, based on 123,730 reviews.
  • Travelers can expect to pay around $124 per night for a Family Resort in Phuket.
  • If you're looking for the best month to book a Family Resort in Phuket by rating, it's September, with an average rating of 8.67.
  • If you're looking for the cheapest month to book a Family Resort in Phuket, it's May, with an average price of $88.
  • The least popular month to book a Family Resort in Phuket is October, attracting only 6.5% of visitors.
  • The most popular month to book a Family Resort in Phuket is January, attracting 10.2% of visitors.
  • Friends are the most satisfied travelers when visiting Family Resorts in Phuket, rating their stays at 8.56 on average.
  • Families are the least satisfied travelers when visiting Family Resorts in Phuket, rating their stays at 8.10 on average.
  • Family Resort prices in Phuket peak in January, with an average price of $185.

Availability and Types of Family Resorts in Phuket

Number of Family Resorts

  • There are 307 Family Resorts in Phuket.

Star Rating Distribution for Family Resorts

  • There are 18 Family Resorts in Phuket with a 2-star rating, accounting for 5.9% of all Family Resorts.
  • There are 89 Family Resorts in Phuket with a 3-star rating, accounting for 29.0% of all Family Resorts.
  • There are 111 Family Resorts in Phuket with a 4-star rating, accounting for 36.2% of all Family Resorts.
  • There are 85 Family Resorts in Phuket with a 5-star rating, accounting for 27.7% of all Family Resorts.
  • There are 4 Family Resorts in Phuket with an unknown star rating, accounting for 1.3% of all Family Resorts.
  • The average price for Family Resorts in Phuket is $124.
  • The average price for 2-star Family Resorts in Phuket is $41.
  • The average price for 3-star Family Resorts in Phuket is $57.
  • The average price for 4-star Family Resorts in Phuket is $108.
  • The average price for 5-star Family Resorts in Phuket is $235.
  • The average price for Family Resorts with an unknown star rating in Phuket is $34.
  • There are 78 Family Resorts in Phuket priced in the $0-$50 range, accounting for 26.5% of all Family Resorts.
  • There are 108 Family Resorts in Phuket priced in the $50-$100 range, accounting for 36.7% of all Family Resorts.
  • There are 63 Family Resorts in Phuket priced in the $100-$200 range, accounting for 21.4% of all Family Resorts.
  • There are 38 Family Resorts in Phuket priced in the $200-$500 range, accounting for 12.9% of all Family Resorts.
  • There are 6 Family Resorts in Phuket priced in the $500-$1000 range, accounting for 2.0% of all Family Resorts.
  • There are 1 Family Resorts in Phuket priced in the $1000+ range, accounting for 0.3% of all Family Resorts.
  • The average price for Family Resorts in Phuket in January is $185.
  • The average price for Family Resorts in Phuket in February is $161.
  • The average price for Family Resorts in Phuket in March is $117.
  • The average price for Family Resorts in Phuket in April is $106.
  • The average price for Family Resorts in Phuket in May is $88.
  • The average price for Family Resorts in Phuket in June is $91.
  • The average price for Family Resorts in Phuket in July is $98.
  • The average price for Family Resorts in Phuket in August is $98.
  • The average price for Family Resorts in Phuket in September is $94.
  • The average price for Family Resorts in Phuket in October is $95.
  • The average price for Family Resorts in Phuket in November is $130.
  • The average price for Family Resorts in Phuket in December is $160.

Ratings and Reviews for Family Resorts in Phuket

Number of Reviews for Family Resorts

  • We've collected 123,730 reviews for Family Resorts in Phuket.

Review Distribution for Family Resorts

  • There are 1,722 reviews for Family Resorts from business travelers in Phuket, accounting for 1.4% of all reviews.
  • There are 50,522 reviews for Family Resorts from couples in Phuket, accounting for 40.8% of all reviews.
  • There are 36,554 reviews for Family Resorts from families in Phuket, accounting for 29.5% of all reviews.
  • There are 5,182 reviews for Family Resorts from friends in Phuket, accounting for 4.2% of all reviews.
  • There are 9,519 reviews for Family Resorts from group travelers in Phuket, accounting for 7.7% of all reviews.
  • There are 13,914 reviews for Family Resorts from solo travelers in Phuket, accounting for 11.2% of all reviews.
  • There are 6,317 reviews for Family Resorts from travelers with an unknown type in Phuket, accounting for 5.1% of all reviews.

Average Rating Over Time for Family Resorts

  • The average rating for Family Resorts in Phuket in 2024 was 8.24, based on 38,232 reviews.
  • The average rating for Family Resorts in Phuket in 2023 was 8.22, based on 45,555 reviews.
  • The average rating for Family Resorts in Phuket in 2022 was 8.41, based on 28,599 reviews.
  • The average rating for Family Resorts in Phuket in 2021 was 8.65, based on 4,578 reviews.
  • The average rating for Family Resorts in Phuket in 2020 was 8.41, based on 6,766 reviews.

Average Rating by Star Rating for Family Resorts

  • The average rating for 2-star Family Resorts in Phuket is 7.93.
  • The average rating for 3-star Family Resorts in Phuket is 8.11.
  • The average rating for 4-star Family Resorts in Phuket is 8.05.
  • The average rating for 5-star Family Resorts in Phuket is 8.67.
  • The average rating for Family Resorts with an unknown star rating in Phuket is 8.60.

Average Rating by Traveler Type for Family Resorts

  • The average rating of Family Resorts from business travelers in Phuket is 8.41.
  • The average rating of Family Resorts from couples in Phuket is 8.30.
  • The average rating of Family Resorts from families in Phuket is 8.10.
  • The average rating of Family Resorts from friends in Phuket is 8.56.
  • The average rating of Family Resorts from group travelers in Phuket is 8.25.
  • The average rating of Family Resorts from solo travelers in Phuket is 8.40.
  • The average rating of Family Resorts from travelers with an unknown type in Phuket is 8.43.

Best Month to Stay at a Family Resort by Rating

  • The average rating for Family Resort in Phuket in January is 7.99.
  • The average rating for Family Resort in Phuket in February is 8.19.
  • The average rating for Family Resort in Phuket in March is 8.38.
  • The average rating for Family Resort in Phuket in April is 8.26.
  • The average rating for Family Resort in Phuket in May is 8.42.
  • The average rating for Family Resort in Phuket in June is 8.53.
  • The average rating for Family Resort in Phuket in July is 8.46.
  • The average rating for Family Resort in Phuket in August is 8.45.
  • The average rating for Family Resort in Phuket in September is 8.67.
  • The average rating for Family Resort in Phuket in October is 8.54.
  • The average rating for Family Resort in Phuket in November is 8.40.
  • The average rating for Family Resort in Phuket in December is 8.27.

Seasons for Family Resorts in Phuket

The seasons in Phuket are determined by the percentage of reviews for Family Resorts in each month.

Low Season for Family Resorts in Phuket

  • June (7.8%)
  • September (7.6%)
  • October (6.5%)
  • November (6.9%)

Shoulder Season for Family Resorts in Phuket

  • April (8.7%)
  • May (8.2%)
  • July (8.8%)
  • December (8.2%)

High Season for Family Resorts in Phuket

  • January (10.2%)
  • February (8.9%)
  • March (8.9%)
  • August (9.1%)