190 Must-Know Hotel Statistics and Travel Trends in Italy for 2024

Discover the most compelling hotel statistics and travel trends in Italy for 2024! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 190 key statistics and travel trends offers valuable insights into Italy's dynamic hotel scene. Backed by data from 45,699 hotels, 5,929,736 traveler reviews, and 3,980,690 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Italy

Top Hotel and Travel Statistics for Italy

  • There are 45,699 hotels operating in Italy.
  • The average hotel rating in Italy is 8.42, based on 5,929,736 reviews.
  • Travelers can expect to pay around $168 per night for a hotel in Italy.
  • If you're looking for the best month to visit Italy by rating, it's March with an average rating of 8.55.
  • If you're looking for the cheapest month to visit Italy, it's November with an average price of $146.
  • Solo Travelers are the most satisfied travelers when visiting Italy, rating their stays at 8.53 on average.
  • Business Travelers are the least satisfied travelers when visiting Italy, rating their stays at 8.27 on average.
  • Hotel prices in Italy peak in September, with an average price of $301.

Hotel Availability and Types in Italy

Number of Hotels

  • There are 45,699 hotels in Italy.

Distribution by Star Rating

  • Italy has 977 hotels with a 1-star rating, accounting for 2.1% of all hotels.
  • Italy has 1,012 hotels with a 2-star rating, accounting for 2.2% of all hotels.
  • Italy has 9,864 hotels with a 3-star rating, accounting for 21.6% of all hotels.
  • Italy has 7,303 hotels with a 4-star rating, accounting for 16.0% of all hotels.
  • Italy has 2,051 hotels with a 5-star rating, accounting for 4.5% of all hotels.
  • We also have 24,492 hotels with an unknown star rating in Italy, accounting for 53.6% of all hotels.

Hotel Pricing Trends in Italy

Average Prices Over Time

  • The average price of a hotel in Italy is $168 per night.

Average Price by Star Rating

  • The average price of a 1-star hotel in Italy is $147 per night.
  • The average price of a 2-star hotel in Italy is $134 per night.
  • The average price of a 3-star hotel in Italy is $141 per night.
  • The average price of a 4-star hotel in Italy is $201 per night.
  • The average price of a 5-star hotel in Italy is $383 per night.
  • The average price of a hotel in Italy with an unknown star rating is $151 per night.

Hotel Price Distribution

  • There are 429 hotels in Italy priced in the $0-$50 range, accounting for 1.5% of all hotels.
  • There are 9,872 hotels in Italy priced in the $50-$100 range, accounting for 35.0% of all hotels.
  • There are 12,701 hotels in Italy priced in the $100-$200 range, accounting for 45.0% of all hotels.
  • There are 4,388 hotels in Italy priced in the $200-$500 range, accounting for 15.6% of all hotels.
  • There are 619 hotels in Italy priced in the $500-$1000 range, accounting for 2.2% of all hotels.
  • There are 202 hotels in Italy priced in the $1000+ range, accounting for 0.7% of all hotels.

Best Month to Visit by Price

  • The average price of a hotel in Italy in January is $153.
  • The average price of a hotel in Italy in February is $152.
  • The average price of a hotel in Italy in March is $164.
  • The average price of a hotel in Italy in April is $186.
  • The average price of a hotel in Italy in May is $201.
  • The average price of a hotel in Italy in June is $274.
  • The average price of a hotel in Italy in July is $271.
  • The average price of a hotel in Italy in August is $269.
  • The average price of a hotel in Italy in September is $301.
  • The average price of a hotel in Italy in October is $167.
  • The average price of a hotel in Italy in November is $146.
  • The average price of a hotel in Italy in December is $147.

Hotel Ratings and Reviews in Italy

Number of Reviews

  • We've collected 5,929,745 reviews for hotels in Italy.

Review Distribution by Traveler Type

  • There are 363,673 reviews from business travelers in Italy, accounting for 6.1% of all reviews.
  • There are 2,816,363 reviews from couples in Italy, accounting for 47.5% of all reviews.
  • There are 1,456,863 reviews from families in Italy, accounting for 24.6% of all reviews.
  • There are 214,974 reviews from friends in Italy, accounting for 3.6% of all reviews.
  • There are 402,321 reviews from group travelers in Italy, accounting for 6.8% of all reviews.
  • There are 437,784 reviews from solo travelers in Italy, accounting for 7.4% of all reviews.
  • There are 237,767 reviews from travelers with an unknown type in Italy, accounting for 4.0% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Italy in 2024 is 8.39, based on 1,276,767 reviews.
  • The average rating for hotels in Italy in 2023 was 8.39, based on 1,496,655 reviews.
  • The average rating for hotels in Italy in 2022 was 8.40, based on 1,259,709 reviews.
  • The average rating for hotels in Italy in 2021 was 8.41, based on 184,677 reviews.
  • The average rating for hotels in Italy in 2020 was 8.50, based on 32,579 reviews.
  • The average rating for hotels in Italy in 2019 was 8.46, based on 165,703 reviews.
  • The average rating for hotels in Italy in 2018 was 8.45, based on 185,016 reviews.
  • The average rating for hotels in Italy in 2017 was 8.43, based on 197,492 reviews.
  • The average rating for hotels in Italy in 2016 was 8.45, based on 224,749 reviews.
  • The average rating for hotels in Italy in 2015 was 8.43, based on 202,088 reviews.
  • The average rating for hotels in Italy in 2014 was 8.42, based on 167,391 reviews.
  • The average rating for hotels in Italy in 2013 was 8.36, based on 152,665 reviews.
  • The average rating for hotels in Italy in 2012 was 8.28, based on 124,763 reviews.
  • The average rating for hotels in Italy in 2011 was 8.14, based on 82,382 reviews.
  • The average rating for hotels in Italy in 2010 was 8.05, based on 49,863 reviews.
  • The average rating for hotels in Italy in 2009 was 7.99, based on 36,618 reviews.
  • The average rating for hotels in Italy in 2008 was 7.83, based on 24,858 reviews.
  • The average rating for hotels in Italy in 2007 was 7.67, based on 24,089 reviews.
  • The average rating for hotels in Italy in 2006 was 7.58, based on 18,087 reviews.
  • The average rating for hotels in Italy in 2005 was 7.65, based on 13,455 reviews.
  • The average rating for hotels in Italy in 2004 was 7.70, based on 7,655 reviews.
  • The average rating for hotels in Italy in 2003 was 7.72, based on 2,276 reviews.
  • The average rating for hotels in Italy in 2002 was 7.72, based on 208 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Italy is 7.65.
  • The average rating for 2-star hotels in Italy is 7.87.
  • The average rating for 3-star hotels in Italy is 8.15.
  • The average rating for 4-star hotels in Italy is 8.35.
  • The average rating for 5-star hotels in Italy is 8.85.
  • The average rating for hotels in Italy with an unknown star rating is 8.60.

Average Ratings by Traveler Type

  • The average rating for business travelers in Italy is 8.27.
  • The average rating for couples in Italy is 8.42.
  • The average rating for families in Italy is 8.46.
  • The average rating for friends in Italy is 8.36.
  • The average rating for group travelers in Italy is 8.52.
  • The average rating for solo travelers in Italy is 8.53.
  • The average rating for travelers with an unknown type in Italy is 8.40.

Best Months to Visit by Ratings

  • The average rating for hotels in Italy in January is 8.46.
  • The average rating for hotels in Italy in February is 8.53.
  • The average rating for hotels in Italy in March is 8.55.
  • The average rating for hotels in Italy in April is 8.51.
  • The average rating for hotels in Italy in May is 8.49.
  • The average rating for hotels in Italy in June is 8.49.
  • The average rating for hotels in Italy in July is 8.46.
  • The average rating for hotels in Italy in August is 8.41.
  • The average rating for hotels in Italy in September is 8.40.
  • The average rating for hotels in Italy in October is 8.37.
  • The average rating for hotels in Italy in November is 8.44.
  • The average rating for hotels in Italy in December is 8.50.

City Rankings in Italy

  • The city with the most hotels is Rome, with 3,926 hotels.
  • The city with the highest average rating is Matera, with an average rating of 9.08.
  • The city with the lowest average rating is Milan, with an average rating of 7.50.
  • The city with the most expensive hotels is Capri, with average prices of $524.
  • The city with the cheapest hotels is Pompei, with average prices of $85.
Alghero
207
8.42
$142.76
Amalfi
136
8.73
$305.68
Assisi
184
8.84
$113.31
Bari
187
7.94
$124.19
Bergamo
104
8.51
$122.11
Bibione
968
8.00
$226.50
Bologna
346
8.16
$159.85
Cagliari
182
8.37
$103.73
Caorle
297
8.35
$189.37
Capri
120
8.89
$524.02
Catania
385
8.35
$102.01
Cefalù
160
8.34
$166.61
Como
150
8.43
$273.74
Florence
1,235
8.23
$194.01
Gallipoli
166
8.54
$130.59
Genoa
120
8.13
$108.84
Imperia
108
8.37
$116.28
Ischia
288
8.60
$157.31
La Spezia
147
8.37
$109.48
Lecce
213
8.60
$125.12
Lido Di Jesolo
210
8.23
$140.64
Lignano Sabbiadoro
203
8.02
$125.46
Livigno
109
8.49
$257.56
Lucca
200
8.84
$141.03
Massa Lubrense
156
8.56
$349.45
Matera
158
9.08
$147.70
Milan
1,667
7.50
$211.27
Naples
1,326
8.21
$121.55
Noto
175
8.85
$149.20
Olbia
134
8.00
$130.23
Ostuni
202
8.61
$186.17
Otranto
184
8.78
$186.76
Palermo
483
8.30
$110.11
Perugia
109
8.56
$132.53
Pisa
140
7.81
$107.40
Pompei
114
8.68
$84.70
Riccione
176
8.50
$133.31
Rimini
512
7.99
$156.93
Riva Del Garda
137
8.75
$141.79
Rome
3,926
8.13
$207.03
Salerno
237
8.39
$165.91
San Vito Lo Capo
109
8.71
$91.78
Sanremo
118
7.99
$117.32
Siena
172
8.61
$139.79
Sirmione
140
8.61
$136.47
Sorrento
341
8.88
$233.77
Syracuse
379
8.52
$142.02
Taormina
196
8.73
$253.70
Trapani
149
8.66
$100.37
Trieste
137
8.35
$178.06
Tropea
143
8.77
$146.43
Turin
291
8.15
$135.73
Venice
1,208
8.19
$242.79
Verona
396
8.60
$159.37
Vieste
110
8.59
$104.87

Hotel and Travel Statistics for Family Resorts in Italy

Top Hotel and Travel Statistics for Family Resorts in Italy

  • There are 306 Family Resorts operating in Italy.
  • The average rating for Family Resorts in Italy is 8.46, based on 73,477 reviews.
  • Travelers can expect to pay around $243 per night for a Family Resort in Italy.
  • If you're looking for the best month to book a Family Resort in Italy by rating, it's April, with an average rating of 8.79.
  • If you're looking for the cheapest month to book a Family Resort in Italy, it's October, with an average price of $223.
  • Solo Travelers are the most satisfied travelers when visiting Family Resorts in Italy, rating their stays at 8.56 on average.
  • Business Travelers are the least satisfied travelers when visiting Family Resorts in Italy, rating their stays at 8.34 on average.
  • Family Resort prices in Italy peak in August, with an average price of $455.

Availability and Types of Family Resorts in Italy

Number of Family Resorts

  • There are 306 Family Resorts in Italy.

Star Rating Distribution for Family Resorts

  • There are 21 Family Resorts in Italy with a 3-star rating, accounting for 6.9% of all Family Resorts.
  • There are 128 Family Resorts in Italy with a 4-star rating, accounting for 41.8% of all Family Resorts.
  • There are 28 Family Resorts in Italy with a 5-star rating, accounting for 9.2% of all Family Resorts.
  • There are 129 Family Resorts in Italy with an unknown star rating, accounting for 42.2% of all Family Resorts.

Pricing Trends for Family Resorts in Italy

Average Price Over Time for Family Resorts

  • The average price for Family Resorts in Italy is $243.

Average Price by Star Rating for Family Resorts

  • The average price for 3-star Family Resorts in Italy is $142.
  • The average price for 4-star Family Resorts in Italy is $205.
  • The average price for 5-star Family Resorts in Italy is $486.
  • The average price for Family Resorts with an unknown star rating in Italy is $218.

Price Distribution for Family Resorts

  • There are 27 Family Resorts in Italy priced in the $50-$100 range, accounting for 12.6% of all Family Resorts.
  • There are 112 Family Resorts in Italy priced in the $100-$200 range, accounting for 52.1% of all Family Resorts.
  • There are 62 Family Resorts in Italy priced in the $200-$500 range, accounting for 28.8% of all Family Resorts.
  • There are 9 Family Resorts in Italy priced in the $500-$1000 range, accounting for 4.2% of all Family Resorts.
  • There are 5 Family Resorts in Italy priced in the $1000+ range, accounting for 2.3% of all Family Resorts.

Best Month to Stay at a Family Resort Based on Price

  • The average price for Family Resorts in Italy in January is $264.
  • The average price for Family Resorts in Italy in February is $254.
  • The average price for Family Resorts in Italy in March is $259.
  • The average price for Family Resorts in Italy in April is $250.
  • The average price for Family Resorts in Italy in May is $246.
  • The average price for Family Resorts in Italy in June is $375.
  • The average price for Family Resorts in Italy in July is $372.
  • The average price for Family Resorts in Italy in August is $455.
  • The average price for Family Resorts in Italy in September is $328.
  • The average price for Family Resorts in Italy in October is $223.
  • The average price for Family Resorts in Italy in November is $246.
  • The average price for Family Resorts in Italy in December is $239.

Ratings and Reviews for Family Resorts in Italy

Number of Reviews for Family Resorts

  • We've collected 73,477 reviews for Family Resorts in Italy.

Review Distribution for Family Resorts

  • There are 2,600 reviews for Family Resorts from business travelers in Italy, accounting for 3.5% of all reviews.
  • There are 33,313 reviews for Family Resorts from couples in Italy, accounting for 45.3% of all reviews.
  • There are 25,176 reviews for Family Resorts from families in Italy, accounting for 34.3% of all reviews.
  • There are 3,618 reviews for Family Resorts from friends in Italy, accounting for 4.9% of all reviews.
  • There are 2,733 reviews for Family Resorts from group travelers in Italy, accounting for 3.7% of all reviews.
  • There are 2,189 reviews for Family Resorts from solo travelers in Italy, accounting for 3.0% of all reviews.
  • There are 3,848 reviews for Family Resorts from travelers with an unknown type in Italy, accounting for 5.2% of all reviews.

Average Rating Over Time for Family Resorts

  • The average rating for Family Resorts in Italy in 2024 is 8.45, based on 18,812 reviews.
  • The average rating for Family Resorts in Italy in 2023 was 8.37, based on 17,265 reviews.
  • The average rating for Family Resorts in Italy in 2022 was 8.39, based on 11,406 reviews.
  • The average rating for Family Resorts in Italy in 2021 was 8.23, based on 2,026 reviews.
  • The average rating for Family Resorts in Italy in 2020 was 8.60, based on 517 reviews.
  • The average rating for Family Resorts in Italy in 2019 was 8.37, based on 2,592 reviews.
  • The average rating for Family Resorts in Italy in 2018 was 8.37, based on 2,527 reviews.
  • The average rating for Family Resorts in Italy in 2017 was 8.37, based on 2,959 reviews.
  • The average rating for Family Resorts in Italy in 2016 was 8.41, based on 3,670 reviews.
  • The average rating for Family Resorts in Italy in 2015 was 8.32, based on 3,032 reviews.
  • The average rating for Family Resorts in Italy in 2014 was 8.29, based on 2,565 reviews.
  • The average rating for Family Resorts in Italy in 2013 was 8.37, based on 1,998 reviews.
  • The average rating for Family Resorts in Italy in 2012 was 8.31, based on 1,641 reviews.
  • The average rating for Family Resorts in Italy in 2011 was 8.09, based on 943 reviews.
  • The average rating for Family Resorts in Italy in 2010 was 8.20, based on 504 reviews.
  • The average rating for Family Resorts in Italy in 2009 was 7.85, based on 388 reviews.
  • The average rating for Family Resorts in Italy in 2008 was 8.61, based on 232 reviews.
  • The average rating for Family Resorts in Italy in 2007 was 7.62, based on 198 reviews.
  • The average rating for Family Resorts in Italy in 2006 was 7.42, based on 109 reviews.
  • The average rating for Family Resorts in Italy in 2005 was 8.36, based on 59 reviews.
  • The average rating for Family Resorts in Italy in 2004 was 9.48, based on 30 reviews.

Average Rating by Star Rating for Family Resorts

  • The average rating for 3-star Family Resorts in Italy is 8.06.
  • The average rating for 4-star Family Resorts in Italy is 8.22.
  • The average rating for 5-star Family Resorts in Italy is 8.78.
  • The average rating for Family Resorts with an unknown star rating in Italy is 8.72.

Average Rating by Traveler Type for Family Resorts

  • The average rating of Family Resorts from business travelers in Italy is 8.34.
  • The average rating of Family Resorts from couples in Italy is 8.46.
  • The average rating of Family Resorts from families in Italy is 8.48.
  • The average rating of Family Resorts from friends in Italy is 8.39.
  • The average rating of Family Resorts from group travelers in Italy is 8.40.
  • The average rating of Family Resorts from solo travelers in Italy is 8.56.
  • The average rating of Family Resorts from travelers with an unknown type in Italy is 8.39.

Best Month to Stay at a Family Resort by Rating

  • The average rating for Family Resort in Italy in January is 8.55.
  • The average rating for Family Resort in Italy in February is 8.53.
  • The average rating for Family Resort in Italy in March is 8.76.
  • The average rating for Family Resort in Italy in April is 8.79.
  • The average rating for Family Resort in Italy in May is 8.59.
  • The average rating for Family Resort in Italy in June is 8.45.
  • The average rating for Family Resort in Italy in July is 8.50.
  • The average rating for Family Resort in Italy in August is 8.38.
  • The average rating for Family Resort in Italy in September is 8.40.
  • The average rating for Family Resort in Italy in October is 8.33.
  • The average rating for Family Resort in Italy in November is 8.51.
  • The average rating for Family Resort in Italy in December is 8.56.