204 Must-Know Hotel Statistics and Travel Trends in Europe for 2025
Discover the most compelling hotel statistics and travel trends in Europe for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 204 key statistics and travel trends offers valuable insights into Europe's dynamic hotel scene. Backed by data from 280,728 hotels, 27,298,958 traveler reviews, and 37,738,359 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.
Hotel and Travel Statistics for Europe
Top Hotel and Travel Statistics for Europe
- There are 280,728 hotels operating in Europe.
- The average hotel rating in Europe is 8.26, based on 27,298,958 reviews.
- Travelers can expect to pay around $149 per night for a hotel in Europe.
- If you're looking for the best month to visit Europe by rating, it's April with an average rating of 8.39.
- If you're looking for the cheapest month to visit Europe, it's February with an average price of $126.
- The least popular month to visit Europe is January, attracting only 5.2% of visitors.
- The most popular month to visit Europe is August, attracting 12.5% of visitors.
- Group Travelers are the most satisfied travelers when visiting Europe, rating their stays at 8.41 on average.
- Friends are the least satisfied travelers when visiting Europe, rating their stays at 8.08 on average.
- Hotel prices in Europe peak in September, with an average price of $193.
Hotel Availability and Types in Europe
Number of Hotels
- There are 280,728 hotels in Europe.
Distribution by Star Rating
- Europe has 4,659 hotels with a 1-star rating, accounting for 1.7% of all hotels.
- Europe has 11,420 hotels with a 2-star rating, accounting for 4.1% of all hotels.
- Europe has 85,112 hotels with a 3-star rating, accounting for 30.3% of all hotels.
- Europe has 46,706 hotels with a 4-star rating, accounting for 16.6% of all hotels.
- Europe has 18,874 hotels with a 5-star rating, accounting for 6.7% of all hotels.
- We also have 113,957 hotels with an unknown star rating in Europe, accounting for 40.6% of all hotels.
Hotel Pricing Trends in Europe
Average Prices Over Time
- The average price of a hotel in Europe is $149 per night.
Average Price by Star Rating
- The average price of a 1-star hotel in Europe is $103 per night.
- The average price of a 2-star hotel in Europe is $96 per night.
- The average price of a 3-star hotel in Europe is $124 per night.
- The average price of a 4-star hotel in Europe is $164 per night.
- The average price of a 5-star hotel in Europe is $286 per night.
- The average price of a hotel in Europe with an unknown star rating is $145 per night.
Hotel Price Distribution
- There are 8,953 hotels in Europe priced in the $0-$50 range, accounting for 5.5% of all hotels.
- There are 62,732 hotels in Europe priced in the $50-$100 range, accounting for 38.4% of all hotels.
- There are 67,769 hotels in Europe priced in the $100-$200 range, accounting for 41.5% of all hotels.
- There are 20,239 hotels in Europe priced in the $200-$500 range, accounting for 12.4% of all hotels.
- There are 2,682 hotels in Europe priced in the $500-$1000 range, accounting for 1.6% of all hotels.
- There are 1,054 hotels in Europe priced in the $1000+ range, accounting for 0.6% of all hotels.
Best Month to Visit by Price
- The average price of a hotel in Europe in January is $131.
- The average price of a hotel in Europe in February is $126.
- The average price of a hotel in Europe in March is $128.
- The average price of a hotel in Europe in April is $139.
- The average price of a hotel in Europe in May is $148.
- The average price of a hotel in Europe in June is $158.
- The average price of a hotel in Europe in July is $167.
- The average price of a hotel in Europe in August is $174.
- The average price of a hotel in Europe in September is $193.
- The average price of a hotel in Europe in October is $146.
- The average price of a hotel in Europe in November is $137.
- The average price of a hotel in Europe in December is $139.
Hotel Ratings and Reviews in Europe
Number of Reviews
- We've collected 27,298,958 reviews for hotels in Europe.
Review Distribution by Traveler Type
- There are 2,301,343 reviews from business travelers in Europe, accounting for 8.4% of all reviews.
- There are 11,088,158 reviews from couples in Europe, accounting for 40.6% of all reviews.
- There are 6,347,081 reviews from families in Europe, accounting for 23.3% of all reviews.
- There are 556,249 reviews from friends in Europe, accounting for 2.0% of all reviews.
- There are 2,392,421 reviews from group travelers in Europe, accounting for 8.8% of all reviews.
- There are 3,225,227 reviews from solo travelers in Europe, accounting for 11.8% of all reviews.
- There are 1,388,479 reviews from travelers with an unknown type in Europe, accounting for 5.1% of all reviews.
Average Hotel Ratings Over Time
- The average rating for hotels in Europe in 2025 is 8.13, based on 2,941 reviews.
- The average rating for hotels in Europe in 2024 was 8.27, based on 8,078,426 reviews.
- The average rating for hotels in Europe in 2023 was 8.28, based on 9,174,842 reviews.
- The average rating for hotels in Europe in 2022 was 8.28, based on 7,775,944 reviews.
- The average rating for hotels in Europe in 2021 was 8.25, based on 1,619,997 reviews.
- The average rating for hotels in Europe in 2020 was 8.31, based on 646,808 reviews.
Average Ratings by Star Rating
- The average rating for 1-star hotels in Europe is 7.65.
- The average rating for 2-star hotels in Europe is 7.75.
- The average rating for 3-star hotels in Europe is 8.10.
- The average rating for 4-star hotels in Europe is 8.36.
- The average rating for 5-star hotels in Europe is 8.61.
- The average rating for hotels in Europe with an unknown star rating is 8.38.
Average Ratings by Traveler Type
- The average rating for business travelers in Europe is 8.11.
- The average rating for couples in Europe is 8.27.
- The average rating for families in Europe is 8.29.
- The average rating for friends in Europe is 8.08.
- The average rating for group travelers in Europe is 8.41.
- The average rating for solo travelers in Europe is 8.35.
- The average rating for travelers with an unknown type in Europe is 8.26.
Best Months to Visit by Ratings
- The average rating for hotels in Europe in January is 8.31.
- The average rating for hotels in Europe in February is 8.35.
- The average rating for hotels in Europe in March is 8.38.
- The average rating for hotels in Europe in April is 8.39.
- The average rating for hotels in Europe in May is 8.39.
- The average rating for hotels in Europe in June is 8.35.
- The average rating for hotels in Europe in July is 8.29.
- The average rating for hotels in Europe in August is 8.20.
- The average rating for hotels in Europe in September is 8.25.
- The average rating for hotels in Europe in October is 8.27.
- The average rating for hotels in Europe in November is 8.30.
- The average rating for hotels in Europe in December is 8.30.
Seasons in Europe
The seasons in Europe are determined by the percentage of reviews for each month.
Low Season in Europe
- January (5.2%)
- February (5.5%)
- November (6.1%)
- December (5.2%)
Shoulder Season in Europe
- March (6.2%)
- April (7.4%)
- May (9.1%)
- October (9.5%)
High Season in Europe
- June (10.2%)
- July (11.8%)
- August (12.5%)
- September (11.3%)
Country Rankings in Europe
- The country with the most hotels is Italy, with 52,092 hotels.
- The country with the highest average rating is Greece, with an average rating of 8.84.
- The country with the lowest average rating is Russia, with an average rating of 7.69.
- The country with the most expensive hotels is Monaco, with average prices of $464.
- The country with the cheapest hotels is Russia, with average prices of $51.
1,463 | 8.54 | $77.71 | |
249 | 7.89 | $158.97 | |
5,666 | 8.67 | $205.31 | |
596 | 7.72 | $115.59 | |
211 | 7.91 | $133.56 | |
4,324 | 8.03 | $155.93 | |
405 | 8.52 | $85.63 | |
1,582 | 7.89 | $112.12 | |
7,977 | 8.67 | $174.02 | |
2,349 | 8.27 | $166.03 | |
2,195 | 8.34 | $107.81 | |
2,674 | 7.75 | $154.35 | |
183 | 8.18 | $119.91 | |
25 | 8.40 | $174.63 | |
901 | 8.09 | $164.67 | |
28,301 | 8.05 | $150.92 | |
1,767 | 8.36 | $74.64 | |
23,169 | 8.15 | $123.95 | |
11 | 8.33 | $174.01 | |
19,505 | 8.84 | $166.71 | |
21 | 8.16 | $205.40 | |
26 | 8.68 | $198.06 | |
1,488 | 8.19 | $123.41 | |
980 | 8.46 | $191.19 | |
1,298 | 8.53 | $166.80 | |
27 | 8.43 | $126.95 | |
52,092 | 8.48 | $159.48 | |
44 | 8.57 | $183.18 | |
46 | 8.10 | $62.80 | |
384 | 8.24 | $85.68 | |
16 | 8.71 | $234.92 | |
338 | 8.29 | $87.46 | |
155 | 7.94 | $162.52 | |
841 | 8.41 | $130.76 | |
89 | 8.06 | $82.62 | |
14 | 8.19 | $463.67 | |
906 | 8.60 | $124.98 | |
6,141 | 7.95 | $188.35 | |
155 | 8.18 | $69.70 | |
1,618 | 8.02 | $147.95 | |
5,835 | 8.13 | $95.49 | |
8,584 | 8.35 | $135.25 | |
2,114 | 8.43 | $106.33 | |
7,134 | 7.69 | $50.93 | |
19 | 8.07 | $97.25 | |
678 | 8.37 | $96.82 | |
580 | 8.32 | $105.74 | |
769 | 8.54 | $144.41 | |
28,627 | 8.19 | $159.70 | |
3,294 | 7.89 | $117.41 | |
3,219 | 8.32 | $254.87 | |
18,997 | 8.02 | $135.60 | |
1,014 | 8.24 | $71.67 | |
29,632 | 8.09 | $155.04 |
Hotel and Travel Statistics for Family Resorts in Europe
Top Hotel and Travel Statistics for Family Resorts in Europe
- There are 1,570 Family Resorts operating in Europe.
- The average rating for Family Resorts in Europe is 8.25, based on 383,983 reviews.
- Travelers can expect to pay around $258 per night for a Family Resort in Europe.
- If you're looking for the best month to book a Family Resort in Europe by rating, it's May, with an average rating of 8.58.
- If you're looking for the cheapest month to book a Family Resort in Europe, it's March, with an average price of $197.
- The least popular month to book a Family Resort in Europe is December, attracting only 2.7% of visitors.
- The most popular month to book a Family Resort in Europe is August, attracting 16.8% of visitors.
- Solo Travelers are the most satisfied travelers when visiting Family Resorts in Europe, rating their stays at 8.51 on average.
- Families are the least satisfied travelers when visiting Family Resorts in Europe, rating their stays at 8.25 on average.
- Family Resort prices in Europe peak in August, with an average price of $338.
Availability and Types of Family Resorts in Europe
Number of Family Resorts
- There are 1,570 Family Resorts in Europe.
Star Rating Distribution for Family Resorts
- There are 2 Family Resorts in Europe with a 1-star rating, accounting for 0.1% of all Family Resorts.
- There are 16 Family Resorts in Europe with a 2-star rating, accounting for 1.0% of all Family Resorts.
- There are 164 Family Resorts in Europe with a 3-star rating, accounting for 10.4% of all Family Resorts.
- There are 544 Family Resorts in Europe with a 4-star rating, accounting for 34.6% of all Family Resorts.
- There are 456 Family Resorts in Europe with a 5-star rating, accounting for 29.0% of all Family Resorts.
- There are 388 Family Resorts in Europe with an unknown star rating, accounting for 24.7% of all Family Resorts.
Pricing Trends for Family Resorts in Europe
Average Price Over Time for Family Resorts
- The average price for Family Resorts in Europe is $258.
Average Price by Star Rating for Family Resorts
- The average price for 2-star Family Resorts in Europe is $90.
- The average price for 3-star Family Resorts in Europe is $327.
- The average price for 4-star Family Resorts in Europe is $198.
- The average price for 5-star Family Resorts in Europe is $380.
- The average price for Family Resorts with an unknown star rating in Europe is $171.
Price Distribution for Family Resorts
- There are 12 Family Resorts in Europe priced in the $0-$50 range, accounting for 0.9% of all Family Resorts.
- There are 228 Family Resorts in Europe priced in the $50-$100 range, accounting for 17.9% of all Family Resorts.
- There are 573 Family Resorts in Europe priced in the $100-$200 range, accounting for 45.0% of all Family Resorts.
- There are 360 Family Resorts in Europe priced in the $200-$500 range, accounting for 28.3% of all Family Resorts.
- There are 64 Family Resorts in Europe priced in the $500-$1000 range, accounting for 5.0% of all Family Resorts.
- There are 36 Family Resorts in Europe priced in the $1000+ range, accounting for 2.8% of all Family Resorts.
Best Month to Stay at a Family Resort Based on Price
- The average price for Family Resorts in Europe in January is $230.
- The average price for Family Resorts in Europe in February is $239.
- The average price for Family Resorts in Europe in March is $197.
- The average price for Family Resorts in Europe in April is $212.
- The average price for Family Resorts in Europe in May is $227.
- The average price for Family Resorts in Europe in June is $262.
- The average price for Family Resorts in Europe in July is $305.
- The average price for Family Resorts in Europe in August is $338.
- The average price for Family Resorts in Europe in September is $305.
- The average price for Family Resorts in Europe in October is $215.
- The average price for Family Resorts in Europe in November is $249.
- The average price for Family Resorts in Europe in December is $240.
Ratings and Reviews for Family Resorts in Europe
Number of Reviews for Family Resorts
- We've collected 383,983 reviews for Family Resorts in Europe.
Review Distribution for Family Resorts
- There are 9,518 reviews for Family Resorts from business travelers in Europe, accounting for 2.5% of all reviews.
- There are 123,469 reviews for Family Resorts from couples in Europe, accounting for 32.2% of all reviews.
- There are 167,216 reviews for Family Resorts from families in Europe, accounting for 43.5% of all reviews.
- There are 21,827 reviews for Family Resorts from friends in Europe, accounting for 5.7% of all reviews.
- There are 14,600 reviews for Family Resorts from group travelers in Europe, accounting for 3.8% of all reviews.
- There are 13,078 reviews for Family Resorts from solo travelers in Europe, accounting for 3.4% of all reviews.
- There are 34,275 reviews for Family Resorts from travelers with an unknown type in Europe, accounting for 8.9% of all reviews.
Average Rating Over Time for Family Resorts
- The average rating for Family Resorts in Europe in 2024 was 8.28, based on 129,348 reviews.
- The average rating for Family Resorts in Europe in 2023 was 8.28, based on 124,711 reviews.
- The average rating for Family Resorts in Europe in 2022 was 8.23, based on 90,194 reviews.
- The average rating for Family Resorts in Europe in 2021 was 8.26, based on 25,050 reviews.
- The average rating for Family Resorts in Europe in 2020 was 8.25, based on 14,680 reviews.
Average Rating by Star Rating for Family Resorts
- The average rating for 1-star Family Resorts in Europe is 10.00.
- The average rating for 2-star Family Resorts in Europe is 6.85.
- The average rating for 3-star Family Resorts in Europe is 7.87.
- The average rating for 4-star Family Resorts in Europe is 8.07.
- The average rating for 5-star Family Resorts in Europe is 8.56.
- The average rating for Family Resorts with an unknown star rating in Europe is 8.35.
Average Rating by Traveler Type for Family Resorts
- The average rating of Family Resorts from business travelers in Europe is 8.28.
- The average rating of Family Resorts from couples in Europe is 8.28.
- The average rating of Family Resorts from families in Europe is 8.25.
- The average rating of Family Resorts from friends in Europe is 8.38.
- The average rating of Family Resorts from group travelers in Europe is 8.30.
- The average rating of Family Resorts from solo travelers in Europe is 8.51.
- The average rating of Family Resorts from travelers with an unknown type in Europe is 8.32.
Best Month to Stay at a Family Resort by Rating
- The average rating for Family Resort in Europe in January is 8.35.
- The average rating for Family Resort in Europe in February is 8.36.
- The average rating for Family Resort in Europe in March is 8.52.
- The average rating for Family Resort in Europe in April is 8.53.
- The average rating for Family Resort in Europe in May is 8.58.
- The average rating for Family Resort in Europe in June is 8.40.
- The average rating for Family Resort in Europe in July is 8.26.
- The average rating for Family Resort in Europe in August is 8.09.
- The average rating for Family Resort in Europe in September is 8.27.
- The average rating for Family Resort in Europe in October is 8.32.
- The average rating for Family Resort in Europe in November is 8.33.
- The average rating for Family Resort in Europe in December is 8.48.
Seasons for Family Resorts in Europe
The seasons in Europe are determined by the percentage of reviews for Family Resorts in each month.
Low Season for Family Resorts in Europe
- January (3.6%)
- February (3.5%)
- March (4.1%)
- December (2.7%)
Shoulder Season for Family Resorts in Europe
- April (6.2%)
- May (9.5%)
- October (10.4%)
- November (4.3%)
High Season for Family Resorts in Europe
- June (11.2%)
- July (13.1%)
- August (16.8%)
- September (14.4%)
Family Resorts Country Rankings in Europe
- The country with the most Family Resorts is Italy, with 306 Family Resorts.
- The country with the highest average rating for Family Resorts is Austria, with an average rating of 8.84.
- The country with the lowest average rating for Family Resorts is Bulgaria, with an average rating of 7.11.
- The country with the most expensive Family Resorts is Turkey, with average prices of $430.
- The country with the cheapest Family Resorts is Russia, with average prices of $75.
16 | 8.01 | $104.09 | |
13 | 8.84 | $347.87 | |
23 | 7.11 | $161.25 | |
17 | 8.48 | $231.42 | |
37 | 8.51 | $218.95 | |
20 | 8.73 | $282.25 | |
49 | 8.04 | $179.79 | |
11 | 7.81 | $91.85 | |
24 | 8.14 | $182.91 | |
258 | 8.62 | $295.70 | |
306 | 8.51 | $262.54 | |
11 | 8.31 | $204.86 | |
11 | 7.94 | $166.98 | |
82 | 7.88 | $100.46 | |
71 | 8.33 | $199.97 | |
16 | 8.36 | $185.84 | |
73 | 7.42 | $74.84 | |
128 | 7.93 | $188.76 | |
277 | 8.15 | $429.88 | |
36 | 8.09 | $176.34 |