242 Must-Know Hotel Statistics and Travel Trends in Europe for 2025

Discover the most compelling hotel statistics and travel trends in Europe for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 242 key statistics and travel trends offers valuable insights into Europe's dynamic hotel scene. Backed by data from 280,728 hotels, 63,861,257 traveler reviews, and 32,684,795 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Europe

Top Hotel and Travel Statistics for Europe

  • There are 280,728 hotels operating in Europe.
  • The average hotel rating in Europe is 8.29, based on 44,350,370 reviews.
  • Travelers can expect to pay around $149 per night for a hotel in Europe.
  • If you're looking for the best month to visit Europe by rating, it's March with an average rating of 8.38.
  • If you're looking for the cheapest month to visit Europe, it's February with an average price of $126.
  • The least popular month to visit Europe is February, attracting only 5.2% of visitors.
  • The most popular month to visit Europe is August, attracting 13.1% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Europe, rating their stays at 8.36 on average.
  • Business Travelers are the least satisfied travelers when visiting Europe, rating their stays at 8.14 on average.
  • Hotel prices in Europe peak in September, with an average price of $208.

Hotel Availability and Types in Europe

Number of Hotels

  • There are 280,728 hotels in Europe.

Distribution by Star Rating

  • Europe has 4,659 hotels with a 1-star rating, accounting for 1.7% of all hotels.
  • Europe has 11,420 hotels with a 2-star rating, accounting for 4.1% of all hotels.
  • Europe has 85,112 hotels with a 3-star rating, accounting for 30.3% of all hotels.
  • Europe has 46,706 hotels with a 4-star rating, accounting for 16.6% of all hotels.
  • Europe has 18,874 hotels with a 5-star rating, accounting for 6.7% of all hotels.
  • We also have 113,957 hotels with an unknown star rating in Europe, accounting for 40.6% of all hotels.
  • The average price of a hotel in Europe is $149 per night.
  • The average price of a 1-star hotel in Europe is $104 per night.
  • The average price of a 2-star hotel in Europe is $98 per night.
  • The average price of a 3-star hotel in Europe is $124 per night.
  • The average price of a 4-star hotel in Europe is $164 per night.
  • The average price of a 5-star hotel in Europe is $285 per night.
  • The average price of a hotel in Europe with an unknown star rating is $146 per night.
  • There are 9,196 hotels in Europe priced in the $0-$50 range, accounting for 5.8% of all hotels.
  • There are 61,879 hotels in Europe priced in the $50-$100 range, accounting for 38.7% of all hotels.
  • There are 65,740 hotels in Europe priced in the $100-$200 range, accounting for 41.1% of all hotels.
  • There are 19,464 hotels in Europe priced in the $200-$500 range, accounting for 12.2% of all hotels.
  • There are 2,574 hotels in Europe priced in the $500-$1000 range, accounting for 1.6% of all hotels.
  • There are 1,040 hotels in Europe priced in the $1000+ range, accounting for 0.7% of all hotels.
  • The average price of a hotel in Europe in January is $128.
  • The average price of a hotel in Europe in February is $126.
  • The average price of a hotel in Europe in March is $133.
  • The average price of a hotel in Europe in April is $145.
  • The average price of a hotel in Europe in May is $155.
  • The average price of a hotel in Europe in June is $166.
  • The average price of a hotel in Europe in July is $177.
  • The average price of a hotel in Europe in August is $204.
  • The average price of a hotel in Europe in September is $208.
  • The average price of a hotel in Europe in October is $147.
  • The average price of a hotel in Europe in November is $136.
  • The average price of a hotel in Europe in December is $137.

Hotel Ratings and Reviews in Europe

Number of Reviews

  • We've collected 63,930,231 reviews for hotels in Europe.

Review Distribution by Traveler Type

  • There are 6,177,925 reviews from business travelers in Europe, accounting for 9.7% of all reviews.
  • There are 26,724,048 reviews from couples in Europe, accounting for 41.8% of all reviews.
  • There are 15,280,753 reviews from families in Europe, accounting for 23.9% of all reviews.
  • There are 2,527,187 reviews from friends in Europe, accounting for 4.0% of all reviews.
  • There are 4,344,741 reviews from group travelers in Europe, accounting for 6.8% of all reviews.
  • There are 6,035,116 reviews from solo travelers in Europe, accounting for 9.4% of all reviews.
  • There are 2,840,461 reviews from travelers with an unknown type in Europe, accounting for 4.4% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Europe in 2025 is 8.03, based on 2,624 reviews.
  • The average rating for hotels in Europe in 2024 was 8.25, based on 14,066,014 reviews.
  • The average rating for hotels in Europe in 2023 was 8.25, based on 15,651,982 reviews.
  • The average rating for hotels in Europe in 2022 was 8.23, based on 13,287,838 reviews.
  • The average rating for hotels in Europe in 2021 was 8.24, based on 2,926,958 reviews.
  • The average rating for hotels in Europe in 2020 was 8.31, based on 1,101,244 reviews.
  • The average rating for hotels in Europe in 2019 was 8.24, based on 2,651,314 reviews.
  • The average rating for hotels in Europe in 2018 was 8.19, based on 2,186,718 reviews.
  • The average rating for hotels in Europe in 2017 was 8.21, based on 2,365,828 reviews.
  • The average rating for hotels in Europe in 2016 was 8.25, based on 2,535,954 reviews.
  • The average rating for hotels in Europe in 2015 was 8.20, based on 2,212,476 reviews.
  • The average rating for hotels in Europe in 2014 was 8.16, based on 1,760,992 reviews.
  • The average rating for hotels in Europe in 2013 was 8.11, based on 1,477,610 reviews.
  • The average rating for hotels in Europe in 2012 was 8.06, based on 1,121,871 reviews.
  • The average rating for hotels in Europe in 2011 was 7.94, based on 682,065 reviews.
  • The average rating for hotels in Europe in 2010 was 7.81, based on 370,975 reviews.
  • The average rating for hotels in Europe in 2009 was 7.78, based on 250,889 reviews.
  • The average rating for hotels in Europe in 2008 was 7.55, based on 162,912 reviews.
  • The average rating for hotels in Europe in 2007 was 7.47, based on 133,341 reviews.
  • The average rating for hotels in Europe in 2006 was 7.42, based on 91,369 reviews.
  • The average rating for hotels in Europe in 2005 was 7.52, based on 55,365 reviews.
  • The average rating for hotels in Europe in 2004 was 7.68, based on 28,890 reviews.
  • The average rating for hotels in Europe in 2003 was 7.68, based on 9,109 reviews.
  • The average rating for hotels in Europe in 2002 was 7.84, based on 1,065 reviews.
  • The average rating for hotels in Europe in 2001 was 7.64, based on 11 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Europe is 7.73.
  • The average rating for 2-star hotels in Europe is 7.77.
  • The average rating for 3-star hotels in Europe is 8.08.
  • The average rating for 4-star hotels in Europe is 8.38.
  • The average rating for 5-star hotels in Europe is 8.62.
  • The average rating for hotels in Europe with an unknown star rating is 8.37.

Average Ratings by Traveler Type

  • The average rating for business travelers in Europe is 8.14.
  • The average rating for couples in Europe is 8.26.
  • The average rating for families in Europe is 8.30.
  • The average rating for friends in Europe is 8.24.
  • The average rating for group travelers in Europe is 8.35.
  • The average rating for solo travelers in Europe is 8.36.
  • The average rating for travelers with an unknown type in Europe is 8.20.

Best Months to Visit by Ratings

  • The average rating for hotels in Europe in January is 8.33.
  • The average rating for hotels in Europe in February is 8.37.
  • The average rating for hotels in Europe in March is 8.38.
  • The average rating for hotels in Europe in April is 8.38.
  • The average rating for hotels in Europe in May is 8.37.
  • The average rating for hotels in Europe in June is 8.33.
  • The average rating for hotels in Europe in July is 8.28.
  • The average rating for hotels in Europe in August is 8.20.
  • The average rating for hotels in Europe in September is 8.24.
  • The average rating for hotels in Europe in October is 8.26.
  • The average rating for hotels in Europe in November is 8.31.
  • The average rating for hotels in Europe in December is 8.32.

Seasons in Europe

The seasons in Europe are determined by the percentage of reviews for each month.

Low Season in Europe

  • January (5.2%)
  • February (5.2%)
  • March (6.0%)
  • December (5.2%)

Shoulder Season in Europe

  • April (7.3%)
  • May (9.1%)
  • October (9.4%)
  • November (6.2%)

High Season in Europe

  • June (10.1%)
  • July (12.1%)
  • August (13.1%)
  • September (11.1%)

Country Rankings in Europe

  • The country with the most hotels is Italy, with 52,092 hotels.
  • The country with the highest average rating is Greece, with an average rating of 8.84.
  • The country with the lowest average rating is Azerbaijan, with an average rating of 7.63.
  • The country with the most expensive hotels is Monaco, with average prices of $459.
  • The country with the cheapest hotels is Russia, with average prices of $50.
1,463
8.55
$76.10
249
7.81
$156.09
5,666
8.63
$205.73
596
7.63
$124.39
211
8.01
$135.63
4,324
8.06
$156.35
405
8.55
$89.43
1,582
7.91
$111.30
7,977
8.69
$166.44
2,349
8.33
$156.54
2,195
8.32
$110.56
2,674
7.84
$154.08
183
8.19
$120.01
25
8.42
$170.99
901
8.10
$161.21
28,301
8.05
$149.85
1,767
8.36
$76.08
23,169
8.14
$124.67
11
8.31
$171.64
19,505
8.84
$161.53
21
8.08
$203.19
26
8.68
$193.29
1,488
8.16
$124.14
980
8.48
$187.29
1,298
8.53
$165.33
27
8.41
$127.11
52,092
8.51
$160.74
44
8.67
$182.50
46
8.18
$62.76
384
8.22
$88.28
16
8.69
$235.19
338
8.32
$86.02
155
7.92
$166.25
841
8.40
$131.79
89
8.24
$83.36
14
8.34
$459.28
906
8.61
$118.27
6,141
7.99
$188.38
155
8.25
$69.27
1,618
8.02
$147.78
5,835
8.15
$95.24
8,584
8.40
$134.77
2,114
8.37
$107.59
7,134
7.91
$49.74
19
8.09
$99.11
678
8.45
$98.19
580
8.29
$106.34
769
8.59
$144.67
28,627
8.20
$158.63
3,294
7.92
$116.86
3,219
8.33
$255.62
18,997
8.06
$132.45
1,014
8.17
$71.91
29,632
8.16
$155.29

Hotel and Travel Statistics for Family Resorts in Europe

Top Hotel and Travel Statistics for Family Resorts in Europe

  • There are 1,570 Family Resorts operating in Europe.
  • The average rating for Family Resorts in Europe is 8.28, based on 790,740 reviews.
  • Travelers can expect to pay around $252 per night for a Family Resort in Europe.
  • If you're looking for the best month to book a Family Resort in Europe by rating, it's April, with an average rating of 8.58.
  • If you're looking for the cheapest month to book a Family Resort in Europe, it's March, with an average price of $179.
  • The least popular month to book a Family Resort in Europe is December, attracting only 3.1% of visitors.
  • The most popular month to book a Family Resort in Europe is August, attracting 15.6% of visitors.
  • Friends are the most satisfied travelers when visiting Family Resorts in Europe, rating their stays at 8.43 on average.
  • Group Travelers are the least satisfied travelers when visiting Family Resorts in Europe, rating their stays at 8.27 on average.
  • Family Resort prices in Europe peak in August, with an average price of $428.

Availability and Types of Family Resorts in Europe

Number of Family Resorts

  • There are 1,570 Family Resorts in Europe.

Star Rating Distribution for Family Resorts

  • There are 2 Family Resorts in Europe with a 1-star rating, accounting for 0.1% of all Family Resorts.
  • There are 16 Family Resorts in Europe with a 2-star rating, accounting for 1.0% of all Family Resorts.
  • There are 164 Family Resorts in Europe with a 3-star rating, accounting for 10.4% of all Family Resorts.
  • There are 544 Family Resorts in Europe with a 4-star rating, accounting for 34.6% of all Family Resorts.
  • There are 456 Family Resorts in Europe with a 5-star rating, accounting for 29.0% of all Family Resorts.
  • There are 388 Family Resorts in Europe with an unknown star rating, accounting for 24.7% of all Family Resorts.
  • The average price for Family Resorts in Europe is $252.
  • The average price for 2-star Family Resorts in Europe is $93.
  • The average price for 3-star Family Resorts in Europe is $264.
  • The average price for 4-star Family Resorts in Europe is $196.
  • The average price for 5-star Family Resorts in Europe is $368.
  • The average price for Family Resorts with an unknown star rating in Europe is $168.
  • There are 16 Family Resorts in Europe priced in the $0-$50 range, accounting for 1.3% of all Family Resorts.
  • There are 227 Family Resorts in Europe priced in the $50-$100 range, accounting for 18.3% of all Family Resorts.
  • There are 574 Family Resorts in Europe priced in the $100-$200 range, accounting for 46.3% of all Family Resorts.
  • There are 327 Family Resorts in Europe priced in the $200-$500 range, accounting for 26.4% of all Family Resorts.
  • There are 62 Family Resorts in Europe priced in the $500-$1000 range, accounting for 5.0% of all Family Resorts.
  • There are 33 Family Resorts in Europe priced in the $1000+ range, accounting for 2.7% of all Family Resorts.
  • The average price for Family Resorts in Europe in January is $213.
  • The average price for Family Resorts in Europe in February is $200.
  • The average price for Family Resorts in Europe in March is $179.
  • The average price for Family Resorts in Europe in April is $220.
  • The average price for Family Resorts in Europe in May is $231.
  • The average price for Family Resorts in Europe in June is $261.
  • The average price for Family Resorts in Europe in July is $321.
  • The average price for Family Resorts in Europe in August is $428.
  • The average price for Family Resorts in Europe in September is $319.
  • The average price for Family Resorts in Europe in October is $215.
  • The average price for Family Resorts in Europe in November is $241.
  • The average price for Family Resorts in Europe in December is $228.

Ratings and Reviews for Family Resorts in Europe

Number of Reviews for Family Resorts

  • We've collected 985,214 reviews for Family Resorts in Europe.

Review Distribution for Family Resorts

  • There are 28,765 reviews for Family Resorts from business travelers in Europe, accounting for 2.9% of all reviews.
  • There are 358,143 reviews for Family Resorts from couples in Europe, accounting for 36.4% of all reviews.
  • There are 402,163 reviews for Family Resorts from families in Europe, accounting for 40.8% of all reviews.
  • There are 60,968 reviews for Family Resorts from friends in Europe, accounting for 6.2% of all reviews.
  • There are 32,402 reviews for Family Resorts from group travelers in Europe, accounting for 3.3% of all reviews.
  • There are 29,599 reviews for Family Resorts from solo travelers in Europe, accounting for 3.0% of all reviews.
  • There are 73,174 reviews for Family Resorts from travelers with an unknown type in Europe, accounting for 7.4% of all reviews.

Average Rating Over Time for Family Resorts

  • The average rating for Family Resorts in Europe in 2024 was 8.32, based on 177,895 reviews.
  • The average rating for Family Resorts in Europe in 2023 was 8.32, based on 175,609 reviews.
  • The average rating for Family Resorts in Europe in 2022 was 8.25, based on 135,578 reviews.
  • The average rating for Family Resorts in Europe in 2021 was 8.27, based on 44,888 reviews.
  • The average rating for Family Resorts in Europe in 2020 was 8.26, based on 28,507 reviews.
  • The average rating for Family Resorts in Europe in 2019 was 8.25, based on 66,862 reviews.
  • The average rating for Family Resorts in Europe in 2018 was 8.21, based on 52,680 reviews.
  • The average rating for Family Resorts in Europe in 2017 was 8.22, based on 51,805 reviews.
  • The average rating for Family Resorts in Europe in 2016 was 8.30, based on 55,843 reviews.
  • The average rating for Family Resorts in Europe in 2015 was 8.28, based on 50,788 reviews.
  • The average rating for Family Resorts in Europe in 2014 was 8.19, based on 40,889 reviews.
  • The average rating for Family Resorts in Europe in 2013 was 8.22, based on 32,896 reviews.
  • The average rating for Family Resorts in Europe in 2012 was 8.19, based on 26,348 reviews.
  • The average rating for Family Resorts in Europe in 2011 was 8.04, based on 17,025 reviews.
  • The average rating for Family Resorts in Europe in 2010 was 8.02, based on 9,866 reviews.
  • The average rating for Family Resorts in Europe in 2009 was 7.92, based on 6,462 reviews.
  • The average rating for Family Resorts in Europe in 2008 was 7.68, based on 4,239 reviews.
  • The average rating for Family Resorts in Europe in 2007 was 7.74, based on 3,175 reviews.
  • The average rating for Family Resorts in Europe in 2006 was 7.57, based on 2,055 reviews.
  • The average rating for Family Resorts in Europe in 2005 was 7.85, based on 1,153 reviews.
  • The average rating for Family Resorts in Europe in 2004 was 8.27, based on 513 reviews.
  • The average rating for Family Resorts in Europe in 2003 was 8.14, based on 129 reviews.

Average Rating by Star Rating for Family Resorts

  • The average rating for 1-star Family Resorts in Europe is 8.41.
  • The average rating for 2-star Family Resorts in Europe is 7.76.
  • The average rating for 3-star Family Resorts in Europe is 8.02.
  • The average rating for 4-star Family Resorts in Europe is 8.17.
  • The average rating for 5-star Family Resorts in Europe is 8.59.
  • The average rating for Family Resorts with an unknown star rating in Europe is 8.46.

Average Rating by Traveler Type for Family Resorts

  • The average rating of Family Resorts from business travelers in Europe is 8.29.
  • The average rating of Family Resorts from couples in Europe is 8.32.
  • The average rating of Family Resorts from families in Europe is 8.31.
  • The average rating of Family Resorts from friends in Europe is 8.43.
  • The average rating of Family Resorts from group travelers in Europe is 8.27.
  • The average rating of Family Resorts from solo travelers in Europe is 8.42.
  • The average rating of Family Resorts from travelers with an unknown type in Europe is 8.26.

Best Month to Stay at a Family Resort by Rating

  • The average rating for Family Resort in Europe in January is 8.39.
  • The average rating for Family Resort in Europe in February is 8.42.
  • The average rating for Family Resort in Europe in March is 8.54.
  • The average rating for Family Resort in Europe in April is 8.58.
  • The average rating for Family Resort in Europe in May is 8.57.
  • The average rating for Family Resort in Europe in June is 8.41.
  • The average rating for Family Resort in Europe in July is 8.30.
  • The average rating for Family Resort in Europe in August is 8.15.
  • The average rating for Family Resort in Europe in September is 8.29.
  • The average rating for Family Resort in Europe in October is 8.35.
  • The average rating for Family Resort in Europe in November is 8.39.
  • The average rating for Family Resort in Europe in December is 8.46.

Seasons for Family Resorts in Europe

The seasons in Europe are determined by the percentage of reviews for Family Resorts in each month.

Low Season for Family Resorts in Europe

  • January (3.9%)
  • February (3.8%)
  • March (4.4%)
  • December (3.1%)

Shoulder Season for Family Resorts in Europe

  • April (6.1%)
  • May (9.3%)
  • October (10.5%)
  • November (5.0%)

High Season for Family Resorts in Europe

  • June (11.3%)
  • July (13.4%)
  • August (15.6%)
  • September (13.5%)

Family Resorts Country Rankings in Europe

  • The country with the most Family Resorts is Italy, with 306 Family Resorts.
  • The country with the highest average rating for Family Resorts is Austria, with an average rating of 8.80.
  • The country with the lowest average rating for Family Resorts is Russia, with an average rating of 7.44.
  • The country with the most expensive Family Resorts is Austria, with average prices of $457.
  • The country with the cheapest Family Resorts is Russia, with average prices of $75.
16
8.04
$100.35
13
8.80
$457.35
23
7.47
$148.20
17
8.41
$221.06
37
8.50
$221.18
20
8.72
$300.42
49
7.98
$169.53
11
7.74
$93.39
24
8.18
$182.62
258
8.61
$286.92
306
8.54
$265.25
11
8.22
$190.68
11
7.98
$172.61
82
7.90
$97.09
71
8.48
$179.48
16
8.51
$182.19
73
7.44
$74.84
128
8.04
$190.27
277
8.14
$412.01
36
8.19
$176.37